RNDHOUSE is a fitness platform focused on strength-based, dumbbell-driven workouts, designed to provide a structured and effective training experience that fits into everyday life.
With on-demand classes, coach-led programs, and a growing workout library, GRNDHOUSE removes gym intimidation and guesswork - all you need is a pair of dumbbells (or just your bodyweight) to show up, hit play, and move.
Built around inclusivity and accessibility, the platform supports all fitness levels - from beginners to advanced lifters - and allows users to train anytime, anywhere: at home, in the gym, or on the go.
My work covered product design across the mobile app (iOS and Android), responsive web app, landing page, and design system.
Client:
GRNDHOUSE
Type:
Product Design
Role:
Product Designer
Challenge
Redesign a responsive fitness experience with a stronger focus on clarity, usability, and consistency across devices, while refreshing the brand expression to feel modern, energetic, and accessible - staying true to the GRNDHOUSE identity.
Services
Mobile App Redesign (iOS & Android)
Web App Redesign
Responsive UI Design
UX & Information Architecture
Landing Page Design
Design System & UI Components
My Contribution
Led the product design process to create a unified experience across mobile and web platforms
Redesigned the mobile app for iOS and Android, alongside a fully responsive web app
Improved navigation, user flows, and usability through refined information architecture
Created user flows, wireframes, and high-fidelity designs to validate key product interactions
Built a scalable design system with reusable UI components
Refined GRNDHOUSE’s digital brand expression to improve consistency across the product
Designed a responsive marketing landing page focused on clarity and conversion
Created visual patterns and UI elements used consistently across platforms
Ensured responsive behavior across mobile, tablet, and desktop devices
Supported developer handoff with clear design specifications and documentation
