App Crafters Movies is a UX concept exploring how movie platforms can reduce friction in film discovery by combining data, reviews, and streaming into one experience.
The project addresses a real gap - users often switch between multiple platforms to check ratings, reviews, and availability.
Challenge
Users are overwhelmed by content and forced to navigate multiple tools to make a single decision.
No unified place for ratings, reviews, and streaming
Constant switching between platforms
High friction in deciding what to watch
Inefficient discovery process
Services
UX/UI Design
Product Design
User Flows
Information Architecture
Wireframing
Prototyping
API Integration
My Contribution
Identified fragmentation in movie discovery as the core problem
Designed unified interface combining data and streaming access
Integrated external data sources (IMDb, Rotten Tomatoes)
Designed simplified discovery flows
Created cross-device responsive experience- Reduced decision friction through consolidation
